Last year our work for Spooks won pretty much everything going. This year it seems incapable of winning anything despite being twice the size and twice as good. The latest award we didn’t win was at FlashForward. Coming up, expect to see it not win a Webby, the first nomination Preloaded have had in there. Also expect to see it not win an NMA effectiveness award despite it being the second most registered for section on the BBC after CelebDAC and therefore the most registered for that doesn’t have it’s own TV show dedicated to the website. And it reached that position in the space of a few months. I’d call that effective.
There is a People’s Voice award at the Webbys though where YOU get to vote. So go on, help poor Spooks win something this year.